
Poolside Perspectives with Ash Hartney
Welcome to “Poolside Perspectives with Ash Hartney,” where motherhood meets ambition, and purpose drives every action. This podcast is your cup of motivation, designed for mums who feel overwhelmed and are searching for inspiration, practical strategies, and a sense of community. Hosted by Ash Hartney, each episode features authentic conversations, blending powerful interviews with bite-sized, actionable tips.
From overcoming motherhood struggles to sparking personal growth, you’ll find stories that resonate and strategies that empower. We also put a strong focus on mental health, recognising that a positive mindset is not only key to business success but also the foundation of a joyful, fulfilling life.
Our ultimate mission? To create a community of women who are eager to learn, grow, and celebrate each other's wins—a Poolside Besties Club! Together, we’ll build a space for connection, empowerment, and real transformation.
So, pour yourself a drink, dip your toes in while you kick back, and join us poolside as we dive deep into the worlds of motherhood, business, and empowerment. Welcome to Poolside Perspectives with Ash Hartney—your journey to a more inspired life starts here!
Poolside Perspectives with Ash Hartney
Episode 23 - Why Success Isn’t About Big Offices and Bigger Teams
In this episode we sit down with Saffron Mead, a seasoned design and marketing professional with over 25 years of experience helping businesses of all sizes turn their ideas into impactful customer experiences. From her early days in website design, transforming a small studio into a full-service agency, to running her own thriving graphic design business with notable clients like The Botanic Gardens and NSW Health, Saffron has been a powerhouse of creativity and strategy.
Beyond her professional accomplishments, Saffron’s heart for community shines through her initiative, Kidabout in Macarthur, which raised $20,000 for charity and earned her the Volunteer of the Year Award in 2014. Today, she balances her work as a hands-on business owner with family life, fitness, and mental well-being, all while guiding passionate entrepreneurs to build meaningful brands and successful ventures.
In this conversation, Saffron shares her entrepreneurial journey, insights into the evolving design industry, and practical advice for business owners navigating modern challenges. Whether you’re curious about starting with a solid brand, exploring AI’s role in graphic design, or redefining what success looks like, this episode is full of inspiring takeaways!
Listen in for more on:
4:00 – Saffron’s background and journey into design and entrepreneurship.
7:00 – Why more resources, like offices or large teams, don’t always mean more success.
14:30 – AI’s impact on graphic design and the future of business.
22:00 – The biggest pain points business owners face today.
31:00 – How to build a strong brand on a small budget.
If you’re a business owner looking to align strategy with creativity or a dreamer ready to bring your ideas to life, this episode is for you!
Saffron’s Links
Instagram- https://www.instagram.com/saffronandcocreative
Website- www.saffronandco.com.au
Let's Connect:
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